From day one we set out to be a business that does not ride the wave of fashion in a destructive way. Three years in, Heidi changed the business model of the brand from being one that produced new collections every season, to one that had more focus on products with longevity and classic appeal.
From humble beginnings, we have always been meticulous about how we use materials and where they come from and are careful to use up any waste materials. We are constantly looking at new materials and production methods and considering ways of changing for the better. At the moment we produce all of our products in-house or in small workshops in England.
Our policies support issues around anti-corruption, human rights, labour, equal opportunities, diversity and health and safety.
Since the creation of the Heidi Sturgess brand in 2001, Heidi has donated her products and taken time to create bespoke products to donate to various charitable causes. Recipients include Great Ormond Street Hospital, Cancer Research, The MOBO Awards, Guide Dog's For The Blind and Hoi An Orphanage.
MORGAN STANLEY / GREAT ORMOND STREET HOSPITAL
Bespoke handbag donated to Morgan Stanley Velodrome Auction to raise money for Great Ormond Street Hospital.